Can you take the 'London' out of London Fashion Week?
An initiative to show that LFW is "bigger than London" launched this year - but will it make a difference?
Reporting preview
As London Fashion Week comes to a close, an initiative has launched to help talent from outside the capital to get into the industry
The curtain might have fallen on London Fashion Week (LFW) - but bosses hope the runway of the future will start to look a bit different.
Fashion Britain is the British Fashion Council's initiative to open up access to talent outside of London - so how do you shift the focus away from the traditional centre of that world?
The council told BBC Newsbeat it has been working with LFW on a series of pop-up events in England, Wales and Scotland to show this year's event was "bigger than London".
Northern Ireland wasn't included as a location for this year's initiative - but will be included next year, the council said.
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